7 Seo Tips from Making your Copy a Zero to a Hundred

1.Use Keywords That Your Readers Actually Use to Run Search Queries

Okay, almost every smart copywriter and marketer uses keywords in their content in order to give their content a SEO boost.

But where do most people look for keywords?

Google Keyword Planner! That’s right. A majority of marketers and copywriters use keyword planner to pick keywords for their brand content.

The Big Question: How should you find the best keywords that your users look for?

Simple! Search in general search and forums. Remember, you’ll need to search for words or phrases that your users actually tend to use around the topics you are writing for across various forums. For instance, let’s say you are writing on “Custom Logo Design Tips.” Then, before you publish your article, search for this topic on Google and skim through the first few search results.

There will be words or phrases that are common in all the searches. Use those in your post and see an increase in your traffic as well as your SEO ranking.


2. Emphasize on the Here and Now in Title, Description

A good title and its description with perfect keywords that focus on the present (action) will help you get more search engine traffic. Don’t ever make a mistake by not writing a description for the important pages of you site. They are helpful!

When a person searches for something in Google, they want answers quick. And if you use keywords that show action, activeness will obviously get you more clicks

3.Get More Shares for Your Content by Adding Call to Action Buttons

There are a million ways to get more shares for the content that you’re building. But what’s the easiest way to improve your content’s social share? It’s a call to action.

Adding a contextual call to action in your content adds immense value to it.

For example, by just adding a “click to tweet” within your post can help you guide your visitors to share a data point or a valuable of piece of information with other Twitteratis by a simple click. And these easy tweets can help you increase your outreach on social media tenfold

4. Use ‘Bucket Brigades’ to Increase Average Time Spent On Your Pages

We’re sure you already know that the more time a visitor spends on your site, more are your chances to rank higher on Google and other popular search engines.But did you know that if a visitor to your site tends to stick to your site for a longer time, Google treats your site as an authentic and credible source, thereby rewarding you with a boost in your search engine ranking?

But how do you make people stay on your site for longer time?

By adding “Bucket Brigades.”

The idea behind using “Bucket Brigades” is to save your visitors from getting bored and abandoning your site. These “bucket brigades” also add to the overall curiosity of your readers making them more and more time on your content.


5.Make Your Subheadings More Interesting

One easy and quick way of making your subheading gripping is but adding advantages, statistics to it. Show the readers how a particular technique/content can benefit them

6.Try to Capture Attention of Your Readers with Catchy Headlines

What do you think of websites such as BuzzFeed and ViralNova? Well, while majority of content marketers hate them. However, we believe, that their headlines are worth reading.

7. Integrate Long Tail Keywords into Your Content

According to an article published in Yoast.com, it is much easier to rank for long tail keywords than for more common keywords. The more specific your keywords are, more will be the chances of readers turning into buyers.

Goto www.thewebsitecompany.com.au to find out more.

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